Shoreline
Community
College
Twitter Guidelines
What is Twitter?
Twitter is a mini blog because you’re limited to just 140 characters,
hence the term “micro blogging”. Please inform the Public Information
Office of your intention to use Twitter. This will allow PIO to fulfill
its role as the hub of College communication to the public.
Who uses Twitter?
Not teenagers, so far. Have a look at a recent
blog post
by the Chronicle of Higher Education, a fairly
recent study by the Pew Internet & American Life Project, and
more recent research by Noel-Levitz & partners.
Getting Started
Please
contact PIO. We will
set up an account with you. This will allow PIO to:
1. demonstrate & implement functionality upon
request
2. track what Shoreline Community College has on Twitter
3. assist in the event of emergency
4. create a custom URL for use in promotional materials
Profile Picture
You'll need a photograph or image that is relevant to
your department, class or group. Do not create any unique logos.
Images need to be 48-700k in size, and ideally, square in shape. See
Twitter’s
photo help page for more details. If you are also using Facebook for
your college-related communicating, consider using your Facebook photo
for consistency between both social media channels.
Follow other
SCC Accounts
You will be looking for Twitter followers so start by following other
SCC-related Twitter accounts with your department/class/group profile.
This will make it easier for people to discover you and other Shoreline
Community College news and information, and display its diversity. PIO
keeps a list of SCC Twitter accounts.
Leverage
Twitter and Facebook
If you are also doing Facebook, a Twitter account can be set up to
automatically feed your Facebook page.
Tweet from
your Browser
Tweeting can be quick and easy. Download a convenient “extension” to
install into your browser and off you go!
Safari:
(Mac/PC)
http://extensions.apple.com/
Chrome:
https://chrome.google.com/extensions
Firefox:
http://tinyurl.com/3l22af
or
http://tinyurl.com/2vx4q56
Internet Explorer:
http://preview.tinyurl.com/aolu7x
Tweet from you Phone
Download the official Twitter application for
Apple,
Android or
Blackberry.
Questions or Feedback?
Contact PIO:
206-533-6659 or
pio@shoreline.edu
